Research into Music Video Forms and Conventions

Today our teacher rem mended our group to research different pop music videos in order to find out new creative ideas which we may apply in our own music video. It was extremely useful task as we also had the opportunity to learn on mistakes of other music video production companies.
So I want to demonstrate what particular music video we have analyzed.

• Florence + the Machine - "Spectrum"

Our group really liked the creativity of this particular music video as it has a great number of interesting and innovative ideas. Additionally, we really liked the lighting as it is bright and quite unusual.

• Adele - "Someone Like You"

Our group highlighted that this music video is quite boring. So, we have decided within our group that we need to create interesting unique narrative in order to get rid of this monotony.

• Jass Stone - "Stuck On You"

We really liked this amazing music video, especially the idea with the green screen and the mermaids who live in their fairytale world.This video was extremely useful for us as we are also going to use the green screen.